Overview

The RBC Capital Markets Consumer Group combines deep industry knowledge with capital markets and strategic advisory expertise, lending and principal investment capabilities to deliver creative solutions that add value to our mid-market and emerging growth corporate and financial sponsor clients.

The Consumer Group delivers a wide range of capabilities to meet all of our clients' needs, including:

• Complete corporate finance expertise and execution
• Powerful securities research in select consumer industry sectors
• Global securities distribution
• Strong market-making
• Capital commitment
• Direct capital investment

We leverage broad execution capabilities and product expertise with deep industry knowledge of complete consumer supply chains. With 75 years of combined consumer investment banking experience and close relationships with our clients, our professionals have become highly valued partners to leading mid-market and emerging growth consumer companies in the U.S. The Consumer Group also draws on the resources, experience and capabilities of our Diversified Industries Group partners, who cover the Canadian Consumer sector.

Our equity capital markets and investment banking focus covers select sectors with compelling demographic and capital markets trends. Our industry expertise and reach spans entire supply chains ranging from the smallest emerging concepts to the largest market share competitors. Current coverage includes leading North American public and private companies in the following sectors:

• Healthy and Active Lifestyle
• Restaurants and Food Service
• Specialty Softlines and Hardlines
• Food and Beverage
• General Merchandising

Leading consumer companies look to us for partnerships based on knowledge, integrity, teamwork and flawless execution.